SHISEIDO’S UBB
STORY
What does UBB mean to us as SHISEIDO employees? How do we feel about it and how have we faced it?
![I stopped expressing my true self once I realized that I might be a member of the LGBTQ community.](/seesaydo/assets/images/story/panel_01.jpg)
I stopped expressing my true self once
I realized that I might be a member of
the LGBTQ community.
I realized that I might be a member of
the LGBTQ community.
![Because of my background, I’ve always been different and have stood out from others.](/seesaydo/assets/images/story/panel_02.jpg)
Because of my background,
I’ve always been different and
have stood out from others.
I’ve always been different and
have stood out from others.
![I feel as if I’m perceived as less fashionable just because I’m in a wheelchair.](/seesaydo/assets/images/story/panel_03.jpg)
I feel as if I’m perceived as less
fashionable just because
I’m in a wheelchair.
fashionable just because
I’m in a wheelchair.
![People thought I could get anything I wanted, just because I was blonde and had blue eyes.](/seesaydo/assets/images/story/panel_04.jpg)
People thought I could get anything
I wanted, just because
I was blonde and had blue eyes.
I wanted, just because
I was blonde and had blue eyes.
![I realized through how people perceived me that my appearance, name, and background were considered unusual.](/seesaydo/assets/images/story/panel_05.jpg)
I realized through how people
perceived me that my appearance,
name, and background
were considered unusual.
perceived me that my appearance,
name, and background
were considered unusual.