SEE, SAY, DO.
EN
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
SHISEIDO’S UBB STORY
saySEE, SAY, DO.

SHISEIDO’S UBB
STORY

What does UBB mean to us as SHISEIDO employees? How do we feel about it and how have we faced it?

I stopped expressing my true self once I realized that I might be a member of the LGBTQ community.
I stopped expressing my true self once
I realized that I might be a member of
the LGBTQ community.
PLAY MOVIE
PLAY MOVIE
Because of my background, I’ve always been different and have stood out from others.
Because of my background,
I’ve always been different and
have stood out from others.
PLAY MOVIE
PLAY MOVIE
I feel as if I’m perceived as less fashionable just because I’m in a wheelchair.
I feel as if I’m perceived as less
fashionable just because
I’m in a wheelchair.
PLAY MOVIE
PLAY MOVIE
People thought I could get anything I wanted, just because I was blonde and had blue eyes.
People thought I could get anything
I wanted, just because
I was blonde and had blue eyes.
PLAY MOVIE
PLAY MOVIE
I realized through how people perceived me that my appearance, name, and background were considered unusual.
I realized through how people
perceived me that my appearance,
name, and background
were considered unusual.
PLAY MOVIE
PLAY MOVIE